For the release of TJARK's debut album, Amelie developed the full visual identity, creating a cohesive visual world across all formats and touchpoints. The work included the hand-painted album cover, vinyl and single artworks, as well as the creative direction for music videos and merch. The aim was to establish a visual language that feels soft, intimate and slightly out of reach; something that doesn’t fully reveal itself at once, but lingers. At the core of the project was a painterly approach: textures, imperfections and subtle blurs evoke a sense of memory rather than documentation. Instead of sharp, defined imagery, the visuals embrace ambiguity, focusing on emotion over clarity. All elements were designed to feel interconnected, forming a consistent atmosphere that translates from static artwork into moving image and physical objects.